Apple held a new product launch event at its Cupertino headquarters. At this event, Apple introduced its new iMac and MacBook product lines equipped with the ‘M3’ chip. As the keyword for the event is ‘Scary Fast,’ Apple focused on the M3 chip, which boasts fast computing performance and improved graphics, and artificial intelligence support services, as well as DNA/RNA sequence analysis and Other AI applications have been released. Apple’s development is interpreted as part of Apple’s strategy to diversify its revenue beyond the iPhone, as sales have been falling due to recent declines in demand and worsening macroeconomic conditions.